Umbro x

Had a great evening at last night's private view for Umbro 100 Sportswear x Fashion show, curated by Professor Andrew Groves and Danielle Sprecher from Westminster Mens Archive. Split in 3 parts, celebrating Manchester with garments honouring the Stone Roses and Hacienda , England including @Peter Saville's 'New Fabric of England' symbolising the country's diverse make-up and Replica celebrating individuality amongst fans with shirts designed by a huge range of iconic designers and labels including Paul Smith, @aries, House of Holland, supreme clothing, Palace Skateboards and John Smedley Ltd. The show is on until 28th April:
Ambika P3, University of Westminster, 35 Marylebone Road, NW1 5LS
#heritagebrands #fashion #footballfashion #sportswear #culturalstudies #branding