Services
My bespoke growth strategies are designed to attract your ideal clients and enhance your brand reputation.
I thrive on shaking things up and fostering new collaborations to boost success stories. From strategic positioning to research, lead generation and effective networking, I have a proven track record of spotting opportunities and engaging media to nurture long-lasting relationships.
Business Development
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Where are you currently? I conduct Business Audits to gain a clear understanding of your current position.
Where do you want to be? I work closely with you to explore and define your Business Goals.
Who is doing it well in your space? I offer in-depth competitor insights & market analysis, often collaborating with market researchers.
Growth Roadmap I work closely with you, to define your strategic vision and KPI’s.
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Prospect targeting & data I advise on how to hunt new leads within chosen markets though Linkedin.
Managing repeat business I advise on how to farm existing and lapsed leads.
Networking events and conferences I pinpoint relevant events to meet potential prospects.
Outreach campaigns I advise on how to contact various leads and best practice.
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Best Practice CRM advise Relationship building and lead management.
Relationship Building Advice on nurturing your leads and getting the meetings and briefs in.
Maximising Outreach Advise on sales cycle from initial contact, to close.
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Relationship Building I advise on best practice for new client onboarding and nurturing and growing relationships
PR / Comms
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Culture I can work closely with you to define your studio culture and how you want to be portrayed in the world.
People I can help you translate and re-purpose the background & ambition narratives behind the founders as well as champion key team members who add to the workplace .
Purpose I can help you define the driving force behind the business, the founder’s ambitions, the shared values of the team, clients and collaborators.
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Media Contacts I have established design media contacts as well as access to new market verticals through my PR database.
Press releases I can organise copy writing and advise on distribution.
Features I’m happy to brainstorm feature ideas, establish hooks for media engagement.
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Event calendar I can compile a bespoke calendar of events, talks and conferences to speak at or attend.
Content strategy I can introduce you to a team of content makers, event producer, SoMe strategists to host unique events.
Pitch I advise you on how to approach different media outlets, engage specialist PR’s where needed.
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Social Media Strategy Collaborate with proven SoMe strategists or with my client’s existing team to devise the best platform campaigns for maximum engagement.
Linkedin marketing
Recommend content creators and planners
Marketing
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What are you known for / want to be known for? I guide my clients to evaluate and define their Brand Purpose.
Who is your audience I direct my clients to define their ideal customers through insights and research.
Positioning Statement I collaborate with a chosen copywriter (if needed) and my client to update or write a concise, engaging, statement.
Own Your Position I coach my clients on how to occupy in the minds of their customers and align all their actions with with their positioning strategy.
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Website I evaluate your current website’s effectiveness and can collaborate with designers, developers, copywriters and brand architects if needed.
Credentials I can advise on what to include in creds for new business enquires, RFP’s, pitch decks.
Content I can partner with you and content creators if needed to execute stories, opinion pieces.
Campaigns I can advise on campaigns for new and existing clients, lead generation campaigns to specific markets.
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Case Studies I can advise you on which projects to use, and collaborate with content creators and copywriters if needed.
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Awards I will create a bespoke calendar of awards to enter based on market sectors and your client verticals.
Judging I offer an overview of key opportunities through judging and speaking at award ceremonies.
For more information please take advantage of my free 30 min consultation call to see how I can help your business.
Little Black Book
Networking is one of my superpowers, and after spending two decades in the business my network (now Hubspot) is full of contacts, collaborators and potential leads.
Collaborator Network